Even for a die-hard snack fanatic, serial
entrepreneur Keith Belling knew that there was absolutely
nothing to get from those usual bags of fried chips, so he decided to find a
way for snacking to become tastier and whole lot healthier.
He started out with a talk with fellow
snack fanatic, Patrick Turpin. He told him about his frustrations with the
chips currently sold in the market and his dream of creating something that
will make snacking fun and healthier again. Patrick shared the same sentiments
and in turn, told him about a snack manufacturer that might just help make his
friend’s dream come true. It only took one visit and the next thing they knew,
they were already the founders of a revolutionary food item that’s out to
change the ways of the snacking industry.
Keith and Patrick discovered a way to make
tasty chips sans the baking – that takes all the flavors away – and frying –
which give chips a bad name. They figured out something that will create chips
that are packed with all of those delightful flavors yet stripped off of those
bad stuff people can do fine without. They called it popping. The two snackers
spent almost a year, popping, snacking and popping some more, until they came
up with a bag of Popchips, an all-natural, delicious line of snack items, the likes of which no
store aisle has ever seen or a taste bud has ever tasted before.
Popchips is made from the finest
ingredients and a little bit of pressure and heat. Once it’s popped, it becomes
a chip! All the rest of the Popchips people had to do is add some tasty blend
of seasonings that will appeal to every taste bud. No fake flavors. No fake
coloring. No preservatives. Popchips is all about making people feel good about
snacking again and Keith and Patrick are doing their best to share this feeling
to the rest of the world.
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