Tuesday, December 11, 2012

National Food Group: Delivering Creative Food Solutions Since 1990



Founded in 1990 by Sean and Bud Zecman, National Food Group is a wholesale supplier of food merchandises for the institutional food service industry. It started out as an ingenious idea of providing food service operators with creative food and beverage solutions that served as an alternative to those rigid and impractical ones being offered by traditional food distributors.

One of the things that Sean and Bud find very important even up to this very day is the establishment of long-lasting relationships among clients and business partners. Through this, the duo was able to recognize a need for superior quality food products that are inexpensive and a demand for private label products and commodity processing guide for schools and other institutions. Hence, the National Food Group created Opportunity Buys, a concept that paved the way for massive company growth and tremendous annual revenues in just a short amount of time.

National Food Group’s rapid rise to the summits of the food and beverage industry enabled the company to create one segment company that will handle the food needs of America’s correctional facilities, educational institutions and health care facilities, and another that will provide innovative food solutions to K-12 schools. These two divisions were eventually merged to better support the growing needs of the company’s expansive client base.

Through the years, owing to the company’s unparalleled hard work, dedication and honesty, it has become one of the most successful USDA commodity food manufacturers and distributors and the largest provider of Opportunity Buys in the United States. National Food Group then saw the need to expand further to better serve its customers all around the country and opened another location at the West Coast. Yet in spite of the numerous changes, the company still remains true to its corporate culture, that is, investing unparalleled care to its team and clients with a family-like mindset and spirit.

Friday, December 7, 2012

A Vintage Brand Named Jordache



Mention Jordache to those who grew up in the 1970’s and 1980’s, and they’ll probably remember the name right away. A clothing company established by brothers Ralph, Joe and Avi Nakash in 1969, Jordache is New York City-based and is known mostly for the designer jeans the company used to produce.

Aside from jeans, Jordache made it big selling shirts and other kinds of outerwear and active wear, expanding to open a total of four retail shops in the late 1960’s. When a fire destroyed one of their shops in 1977, the brothers used their insurance to make it big in the denim department. An aggressive, racy ad campaign shot their sales through the roof, and Jordache began expanding into children’s outerwear, women’s garments, luggage and even umbrellas. Today, while the company’s popularity has seen a marked decrease, Jordache still maintains a presence in the niche of vintage clothing and the company also manufactures jeans for bigger brands such as Tommy Hilfiger, Levi’s and the Gap. 

Tuesday, December 4, 2012

Adecco: Providing Professional Services and Solutions to the World



Dubbed as the “world’s leading provider of HR solutions”, Adecco S.A. offers numerous professional services every day, such as employment agencies, human resources, recruitments, outsourcing and consulting. Based in Glattbrugg, Switzerland, Adecco has some 5,500 branches in 60 countries worldwide, serving more than a hundred thousand clients. The company works with some 700,000 associates daily, and it has a core staff of 33,000 employees in all of their locations.

Adecco began as a merger between professional consulting companies Ecco and Adia Interim. The combination of the two in 1996 led to an initial network of 2,500 branches and 250,000 employees under different companies that the two were working with. This merger eventually led to several acquisitions, including the buyout of Olsen Staffing in 2000, which accounted for Adecco’s rise to become the biggest recruitment company in the United States at that time. Revenues began shooting, especially as Adecco saw the profits in the rising niche of outsourcing.

Throughout the early 2000’s, Adecco began expanding its clientele to include more occupational fields, and began annexing its operations in countries where the economy had become largely supplemented by the outsourcing industry. Adecco acquired several more recruitment companies, their latest project being a partnership with Fesco, a Chinese HR company based in Shanghai. To date, Adecco has become one of the most recognizable names in its field, having built a profile of marketability and reliability since its inception. Led by Rolf Dorig, Chairman and Patrick De Maeseneire, CEO, Adecco continues to provide employment solutions, specialized skills and professional assignments to clients everywhere, in whatever area of specialization they may be. As of 2011, the company’s revenue was recorded at a total of 20.5 billion euros, with a profit at 519 million euros, which just goes to show how far this company has come in this modern age.

Friday, November 30, 2012

Google: From a Garage to Torrence Boone


The quintessential garage business to NASDAQ success story, Google Inc. has long since become the world’s leading search engine. The addition of Torrence Boone in 2010 as Managing Director of Agency Development for North America signaled just how far the company had come. Once essentially a place for self-service ads, Google now seeks relationships with major ad agencies and the billions of advertising dollars they control. Torrence Boone came to the search-engine leader with an impressive resume that included serving as CEO of Enfatico, Dell’s integrated marketing agency; and as President of direct-marketing and digital agency Digitas.

Established in that proverbial garage in 1998 by Larry Page and Sergei Brin, who met at Stanford University and developed a precurser, BackRub, before generating more than $1million in seed money, Google answered more than 10,000 queries daily almost from the start. By the following year, the number had risen to 500,000 searches, enabling the partners to relocate the company to larger headquarters in Mountain View, California. By 2000, Google had become the provider on Yahoo! of supplementary searches. Garnering more than 50 percent of all online searches, the company maintains a reputation for speed, relevance, and reliability.

Hiring Torrence Boone makes perfecct sense in Google’s growth strategy from a simple search engine to an intuitive machine with added products such as Chrome, gmail, Nexus 7, and Nexus Q. While the platform may not have appealed to large agencies in the past, by 2010, the year Google brought on Mr. Boone, the technology was handling 3 billion searches per day. Even assuming many people conduct multiple searches, that’s a boatload of potential customers for ad agencies and their clients. And based on its record, Google should continue to expand its product portfolio, making future ad purchases even more inviting.

Rocky Mountain Sanitation: Trash Hauling Services At Its Best



When Loren and Lisa Mullen decided to build the Rocky Mountain Sanitation and deliver trash hauling services to Mesa County’s household and industrial establishments in 1997, nobody knew that the valley would, in next to no time, see hefty amounts of purple. Except maybe for Lisa, whose favorite color is purple and who thought that having a couple of purple trucks would get easily noticed. Yet getting noticed was just one thing, delivering premium services at affordable rates in the face of a tough competitor was another. 

But it turned out that Loren and Lisa knew that was not really going to be a huge problem at all. After several years of working in the cutthroat industry, the couple knew that a small company can compete triumphantly by offering better customer services, paying special attention to the needs of the customers and exuding value at every aspect of their business. Fifteen years later, the Rocky Mountain Sanitation has grown to fifteen trucks, providing liquid and solid waste removal and disposal to over 10,000 residential, construction and commercial clients in Mesa County. 

Tuesday, November 27, 2012

The Davey Tree Expert Company: Providing Tree Solutions to a Rapidly-growing World


Trees reduce carbon in the environment, improve property value, augment energy savings, enhance air quality, protect people from the harmful effects of the wind and sun, provide safe habitats to birds and animals, and lessen storm water runoffs, not to mention minimize stress and reduce heart rates and blood pressures as they provide breathtaking sceneries and cool spots people can hang out on during the scorching hot summer days.

As a matter of fact, trees may be one of the most undervalued and underestimated natural resources in the entire world. Realtors state that individuals and families with a number of trees around or near their homes have a safer, more satisfying and more pleasant quality of life as compared to those without trees close by. This could be attributed to the fact that tree-lined neighborhoods can lessen traffic speed, shade unappealing views, reduce crime rates and diminish noise levels. When provided with a choice between a place with trees and another one without, a research study showed that people from all walks of life prefer the one with trees, regardless of whether they reside in the rural, suburban or urban area.

Working on this premise, the Davey Tree Expert Company takes care of trees like no other. Since its inception in 1880, countless clients have trusted the company to take good care of their natural assets, from treatment to preservation, cultivation to planning, removal of unwanted shrubs and landscaping, tree surgery to feeding, and the application of insecticides, herbicides and fertilizers. The Davey Tree Expert Company boasts of one hundred thirty-two years of proven expertise as well as a passionate and professional commitment to the needs of the trees and their owners. Davey is one of the few environmental companies in the entire world that boasts of a long, rich heritage of constant growth, even amidst the grim economic conditions.

When planning and taking care of trees across the United States and Canada, The Davey Tree Expert Company stands as witness to the communities that thrive and flourish as they benefit from the blossoms and growth of healthy trees that surround them.