Overstock.com: An E-commerce Retailer

Overtsock.com, Inc. is one of the online retailers that generate billions in annual revenue. The business is the owner and operator of Overstock.com and holds its headquarters in Cottonwood Heights, Utah. It was in 1999 that the company was launched and now caters to millions of consumers around the world.

The business started out as a seller in an online e-commerce marketplace. Its products were mostly returned merchandise and sold surplus from 18 failed dot-com companies. These products were disposed at below-wholesale prices to further hasten the discarding of its inventories. The venture clicked and it didn’t take long for the business to start selling brand new merchandise. From its operations in the United States, the company has slowly penetrated the international markets and carried products from well loved brand names. In 2010, the business was able to reach its first billion dollar revenue. Today, Overstock carries more than 1 million products that are stored in their fulfillment facilities around the world.

Other than providing quality products, the company strives to market their items at a much more lesser costs compared to its competitors. The level of service they provide remains to be one of the selling points of the company that customers want to keep on coming back for more. The items that are marketed by the company remain to be unique as these are manufactured or purchased specially for Overstock. Some of these products are also handmade by workers in developing nations that have partnered with the company as a source of living.

Overstock.com has been nominated as one of the companies that provide excellent service in the United States. Forbes even cited the company as one of the Top 10 best places to work in America. It continues to trade its common stocks publicly on the NASDAQ, using the ticker symbol OSTK.