Tuesday, July 3, 2012

Keyence: Synonymous with Innovation and Excellence in Technology


Japan is known as one of the world’s centers of technology. There is a notion that if a product or gadget is made in Japan, it must have passed the highest quality standards. Japanese companies work really hard to live up to the expectations of innovation and brilliance with every product they produce. The companies that do not meet the customer’s expectation of what Japanese technology and innovation usually don’t stay afloat for too long. Keyence is one of those companies that have definitely proven that Japanese products are not only of the highest quality, they are also innovative and cutting edge

Founded in 1974 by Takemitsu Takizaki, Keyence has been a world leader in producing state of the art barcode readers, sensors, vision systems, digital microscopes and measuring equipment. Headquartered in Osaka, Japan, Keyence consistently tops the lists of business insiders and media outfits as the company’s name is seen as synonymous with innovation and its products, sheer genius.  While the average person may have never heard of the Keyence brand, engineers from all around the world not only use Keyence products in their line of work, they recommend them as well. The latest recognition Keyence has received was its place in the top 20 of the World’s Most Innovative Companies according to Forbes Magazine. 

Keyence has taken a direct sales approach with its highly knowledgeable and competent sales staff visiting clients on site to demonstrate their products and answer any question a client might have about the products. The company is focused more on researching and developing new technologies for use in improving its current roster of instruments and creating new ones for the future. From its humble beginnings in the 1970s, Keyence held a slow, but steady growth rate and almost 14 years after the company was established, Keyence products and sales teams can be found in over 70 countries worldwide, serving over 100,000 satisfied clients.

No comments:

Post a Comment